On the website willitblend.blogspot.com, Tom Dickson stars in a youtube series called will it blend? The site was founded in 2007 and is a link off the blend tec website. This attracts people who are looking to buy a blender to this particular site. The potential buyer is then shown all the random things that a blendtec blender can blend. This show how durable they are and how reliable. The target audience for this site is anyone who likes to view cool things. Basically if the company can make you believe that a blendtec blender can blend anything then you will automatically want to buy one.
This site is kairotic for its time because blenders are always useful. People will always want to buy a blender because they can be used for so many of your kitchen needs. Every newly married couple buys a blender. Anyone can run across this website off of youtubge which is another big hit with people of all ages. This is a website that will attract all ages because of the funness of the series.
Thursday, October 1, 2009
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It's a good idea to use humor and show interesting methods of blenders to draw in the audience so they may consider buying the product.
ReplyDeleteYoutube series are always fun, they can be so random at times, but it really helps with advertising. Its something that almost everyone looks at, so convenient for the buyer.
ReplyDeleteThis website is also something you could stumble onto with just one click. Which will draw people who weren't even looking to buy a blender.
ReplyDeleteIf I wanted to buy a blender I would buy a blendtec just because of all the items that I hae seen it blend into nothing.
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